FASHIONmeGREEN

The SF Project: Sneak Peek!

Thu, 29 Jul 2010 05:00:00 -0400

The SF Project: Sneak Peek! FASHIONmeGREEN is at it again! We swept through San Francisco and gave the fashion tech and blogging entrepreneur Jennine Jacob an eco-fashion makeover using a slew of SF-based eco-designers.

This time we partnered with Juice Beauty and Eco Citizen to create our eco-shopping story and editorial spread. Of course, we could not have done it without the amazing talent of our San Francisco photographer Alessandra Cave!

As usual, we shot five eco-chic outfits that literally had us gushing over our beautiful style influencer. Intrigued… Don’t worry the full spread and Shop the Shoot is coming soon. We just wanted to give you something whet your appetite!

Not Just a Label Organic T-Shirt Collection.

Wed, 28 Jul 2010 08:00:18 -0400

Not Just A Label Organic T-Shirt Collection. More and more designers are embarking on the more sustainable and environmental way of producing fashion- and this three way collaboration with designers Patrick Mohr, Aoi Kotsuhiroi and Spon Diogo with Not Just A Label is no exception! Super styly tees produced on organic cotton with a limited edition design set from the above mentioned designers caught our eye.

Maintaining our strong focus on championing the industry’s eco-fashion sector, our t-shirts are made from organic fair-trade cotton, meaning the fabric is void of any synthetic chemicals. In addition to the ethical modes of production, t-shirts ordered from the collection will be delivered in custom designed sustainable packaging by UPS.

FMG is loving this eco-collection from NJAL and looking forward to ones to come!

The LBD: Long Black Dress.

Mon, 26 Jul 2010 05:00:00 -0400

The LBD: Long Black Dress. We all have a Little Black Dress hanging in our closets, but now is the time for a Long Black Dress… A more classic take on the maxi that is just right for beachside soirees or red carpet events. Get Ashlee Simpson-Wentz’s look from an eco-conscious line called Tristan & Trista.

All Hail the Harem Pant.

Fri, 23 Jul 2010 12:22:15 -0400

All Hail the Harem Pant. Harem pants have ruled the streets in certain parts of the world like Grenada, Spain for quite some time- and now they are making themselves known across runways and the fashion capitals of the world! A slouchy summer staple that can be dressed up or down, they have fast become a season ‘must’. KnitWit introduces an ecologically friendly soybean cashmere blend for an era that seems to be going greener than ever before. Stay eco-chic in their harem pant this fall.

New Trend: Thigh Highs.

Wed, 21 Jul 2010 05:00:00 -0400

New Trend: Thigh Highs. Sheer thigh highs have been kept in the bedroom for far too long! Now is the time to put those intimate articles to use in updating your fall looks with a slightly sweet and sexy undertone. Pair them with an otherwise conservative outfit to create an edgy look that is balanced. Sock Dreams specializes in all things socks and has just the pair to accomplish this look with regenerated cotton and nylon blend thigh highs. Put your best foot forward in a new fashionable way!

Twinkle Toes: Glitter Slip-ons.

Tue, 20 Jul 2010 05:00:00 -0400

Twinkle Toes: Glitter Slip-ons. It is still hard to believe that the King of Pop is gone… Good thing we have some amazing glitter shoes that are the embodiment of Michael Jackson himself and may even lend a hand in a successful moonwalk! Alice & Olivia recently partnered up with Keds to offer a show stopping pair of sequin slip-ons, and you’re probably already one step ahead of them if you know about Toms silver shoes that have been around for the past year.

Knuckle Ring.

Mon, 19 Jul 2010 11:28:11 -0400

Knuckle Ring. We’ve been seeing statement knuckle rings that crossover horizontally and cover two or three finger at a a time, and now we are seeing the same exuberance with a vertical addition. Acting almost as a finger brace, the new knuckle ring makes a bold appearance akin to Egyptian royalty in 3000 BC. Using only repurposed metal, Alkemie offers a fine specimen to rock the return of this adorned look.

Bold, Beautiful Brows.

Fri, 16 Jul 2010 05:00:00 -0400

Bold, Beautiful Brows. Nothing makes a beauty statement quite like a strong brow. Gone are the days when tweezers ran wild and rid your face of any stray hair that might allow for a wider than pencil thin eyebrow! Instead, full eyebrows rule- and if you don’t have ‘em naturally… fake it! We love Diane Kruger’s subtly enhanced brows for the cover of this month’s Allure. In the summer, a strong brow with a swab of lip balm is all you need to make an understated look stand out. Get the look from Jane Iredale’s natural mineral makeup Bitty Brow Kit.

The SF Project Style Influencer- Jeninne Jacob.

Thu, 15 Jul 2010 05:00:00 -0400

The SF Project Style Influencer- Jeninne Jacob. The next eco-fashion makeover is set in San Francisco! For the SF Project we wanted to style profile someone as entrepreneurial as she is fashion savvy… we sought out Jennine Jacob. Jennine is the founder of the Independent Fashion Blogger forum and hosts an annual IFB Conference in New York during New York Fashion Week. We’re headed to San Fran next week for the shoot, but tracked Jennine down to get a better sense of her style and that of the city she resides in.

FMG: How would you describe your style?

JJ: I would say “eclectic-intuitive.” Meaning, I change my style with my mood, the weather, ephemeral influences. It’s all a mix, I tend to wear a lot of vintage and recycled clothing and mixed with high street. One day I’ll be able to wear designer pieces, but not yet.

FMG: What influences your style (people, places, art, icons…)?

JJ: Everything from the architectural colors, a person walking down the street, a photo on a blog. I tend to work from feelings, attitudes, and very vague visual cues.
FMG: How would you describe San Francisco style?

JJ: Eclectic, layered… comfortable. I think it’s the geography, the cold summers the hills, the bad parking situation. You really can’t wear sky high heels because of the hills, and the parking situation means unless you’re in a cab you’ll have to walk… and forget about summer dresses or shorts, it gets cold at the turn of a dime.
FMG: What are the three most coveted things in your closet?

JJ: The oversized vintage tapestry bag, it has a guy playing the lute for his lady, it’s cute! The Pierre Hardy for Gap bow wedges. The bows are huge! My vintage yellow polkadot dress with a bow. Seriously.
FMG: What are you most excited about in being a part of the FASHIONmeGREEN SFProject?

JJ: I’m really excited to see what kind of designers are working with sustainablity in mind. It’s really such a new field and every season it gets better and better, the selection gets more appealing and it becomes less of a niche… which is a really great thing.

Newest Accessory: Printed Totes.

Wed, 14 Jul 2010 05:00:00 -0400

Newest Accessory: Printed Totes. Siena Miller sets the casual chic bar pretty high and accomplishes a laid back yet stylish look by sporting a printed tote. And why wouldn’t you want to shoulder your support for a bag that supplies one child with one year of food from the new FEED Guatemala campaign?! Feed your playful side and summertime beach hauling needs with a new tote that gives back!

Blades Natural Beauty from the NY Project.

Tue, 13 Jul 2010 05:00:00 -0400

Blades Natural Beauty from the NY Project. Many of you have requested the beauty beta from the NY Project shoot- so like any good eco-fashion and beauty resource FASHIONmeGREEN delivers the goods! We asked the NY Project natural makeup artist Jessa Blades to dish the details on the products she used as well as why she thinks being a ‘green beauty’ is so important.

Sick of sacrificing women’s health for the sake of beauty, make-up artist Jessa Blades ditched toxic brands and founded BLADES NATURAL BEAUTY in 2008, offering makeup services that use only natural and organic ingredients. Jessa also began working as an organic beauty consultant, and has since emerged as one of the go-to experts in an eco-beauty movement that is long overdue. Blades was also featured as one of Glamour magazine’s “69 Amazing Eco-Heroes of 2009.”

For the NY Project featuring the natural beauty of PR Director for Style.com and Teen Vogue, Eleanor Banco, Blades prepped the skin with Soapwalla Restorative Face Serum (1), before lightly evening out Banco’s complexion with Organic Glam Foundation (2).

“She has great skin so we used the foundation sparlingly- just focusing on the center of her face and blending outward,” states Blades.

Then Blades used a light misting of Evan Healy Lavender Facial Tonic Hydrosol (3) to hydrate the skin and set the makeup. Next, it was a quick brushing of Organic Glam Blusher in PINK (4) on the apples of Banco’s cheeks to add a pop of color. Lastly, a swipe of Primitive Lip gloss in Lanai (5) completed the look.

This second look is all in the eyes! “I gave her a simple eye look- focusing a lot on an inky black eyeliner and a beautiful, rich brown with a lot of shimmer in it- this helped define her eyes and show off her beautiful eye color.” Blades used a Dr Hauschka Eye Shadow Palette (1) and Zosimos Botanicals Eyeliner in Black to achieve this look. For a subtly enhanced and vibrant lip, Blades used Organic Glam Lipstick in Fuschia (2). For a more dramatic eye, Blades applied 2 coats of Mascara by Couleur Caramel (3). One of Blades favorite products is the Weleda Almond Face Cream (4) for light hydration that is perfect for summer weather.

Blades says:

“Green beauty is all about being thoughtful and healthy for ourselves and our environment… It is the evolution of beauty. Products that are truly helping our skin, without toxins, to highlight our own natural features.”

We couldn’t agree more!

Trend Alert: Print Pants

Fri, 09 Jul 2010 05:00:00 -0400

Trend Alert: Print Pants. Leave it to Chloe Sevingy to inspire another new fashion trend- print pants. Maybe she is channeling some of her eclectic travel attire into a modern city savvy look… Either way, we love it! John Patrick Organic is all about the trend too, and has some flashy print pants on offer from his newest collection. Dare to be bold and lead the fashion pack in these printed pieces!

The double ring thing.

Thu, 08 Jul 2010 10:06:01 -0400

The double ring thing. Two finger rings are the newest jewelry trend to sweep over Hollywood and we can see their appeal! A little different, catching the eye and receiving some attention- it is no wonder celebs are sporting them. Ready to get your paws on one… snatch up a custom made one from Pretty Birdie. Their two finger ring is made of scrap wood from a local guitar shop, inlaid with scrap metal, veneer, and tiny nails. Definitely an original piece!

Shop the Shoot- Vintage Fashion: FASHIONmeGREEN + Market Publique

Wed, 07 Jul 2010 05:00:00 -0400

Shop the Shoot- Vintage Fashion: FASHIONmeGREEN + Market Publique. One of fashion’s greatest resources is the the fashion that is already in existence. FASHIONmeGREEN and Market Publique are bringing you all of the hottest vintage fashion circa 1970 to (ironically) update your wardrobe and revive a classic look.

Make sure to flip through the full look book below (opt for full screen mode), and then use the links below each picture to shop the shoot and place your bid. Cracking into the vintage fashion vault has never been so easy or stylish!

Mohair Tunic Sweater & Assorted Bangles, Periwinkle Criss Cross Dress

Tassel Backseam Leggings & Buenos Aires Hat, Koos van der Akker Mixed Floral Print Top

Bordeaux Disco Maxi Dress & Carlos Falchi Python and Leather Buffalo Bag, Lavender Jumpsuit, Jeweled Belt & Oversized Lilac Sunnies

Boho Print Maxi Skirt (worn as a dress) & Rust Campus Boots, Patchwork Kimono Jacket

Eco-Chic: Eco-Cheap Fashion from Etsy.

Tue, 06 Jul 2010 05:00:00 -0400

Eco-Chic: Eco-Cheap Fashion from Etsy. Where can a girl find a pair of fashionable flat shoes for the summer… Um, well Etsy.com. Eco-friendly vegan shoe line Extraseed is an independent eco-fashion line listed on Etsy that caught our eye. Fabricated from scrap pieces of fabric for the upper part of the shoe and used car tire for the lower, these flats are the definition of functional future fashion! Oh, did we mention they are a very affordable $38? Yep, at that price you may even want to scoop up a couple of pairs!

Forth of July Fingernails.

Mon, 05 Jul 2010 05:00:00 -0400

Forth of July Fingernails. Red nails never go out of style, but they do pick up steam during certain times of the year. The forth of July is one such time and opting for a ‘race car red’ is the best way to sport this classic trend with a modern twist. Keep the nails short and well manicured, and then apply two coats of butter LONDON in Pillar Box Red. All butter LONDON nail varnishes are 3-free (nail color without formaldehyde, toluene or DBP), so you can be the non-toxic beauty queen!

LA Project Eco-City Guide

Fri, 02 Jul 2010 05:00:00 -0400

During our trip to LA for the eco-fashion makeover of LA-based fashion blogger, Lucrecia Chan of Fashion Is Poison, in the LA Project we sussed out the best places to stay, shop, eat and pamper- all within our eco-standards!

First up is the eco-luxury Hotel Palomar. Hotel Palomar Los Angeles is located in Los Angeles’ upscale Westwood neighborhood, adjacent to Beverly Hills at 10740 Wilshire Blvd., the sophisticated boutique hotel boasts an art theme, environmentally-friendly focus, 268 guest rooms and sweeping city views.

Hotel Palomar Los Angeles incorporates more than 40 eco-friendly practices into its daily operations. Among them are in-room recycling bins; energy-efficient lighting; water-efficient fixtures; toiletries made from natural ingredients by earth-friendly manufacturers; and organic food and beverage options in its mini-bars.

Next on our list is some much needed eco-conscious shopping! Revival Vintage is the definition of a vintage gem! A tastefully curated and merchandised vintage boutique with a vast selection of designers and decades.

“We have created a boutique rich with classic, timeless pieces that are sure to be passed on from one generation to the next.” -owner, Nikki

Located at 7403 Beverly Boulevard, in Los Angeles, 90036.

Pop across the street to update your vintage finds with modern luxury accessories from the acclaimed eco-conscious line by Calleen Cordero. Hand crafted in North Hollywood for over ten years using vegetable dyed Italian leather, un-processed metal, and wood sourced from sustainable forests.

Located at 7384 Beverly Boulevard, Los Angeles, CA 90036.

Ready for some food? How about some real food… Real Food Daily has a purely organic and vegan offering that is sure to satiate any appetite.

With two California locations in Santa Monica and West Hollywood, Real Food Daily continues to draw crowds who enjoy delicious, balanced meals made with fresh organic ingredients. RFD attracts the someday to the everyday vegetarian, celebrities and trendsetting young eaters with sophisticated palates and the mature diner seeking gourmet health supportive cuisine.

Located at 414 N. La Cienega Boulevard, Los Angeles, CA 90048

The NY Project: Shop the Shoot

Thu, 01 Jul 2010 05:00:00 -0400

The NY Project: Shop the Shoot Looks 3, 4 & 5. FASHIONmeGREEN brings all the eco-fashion pieces featured in our projects to your fingertips. Shop the Shoot for the NY Project and scoop up some of this season’s hottest trends with an eco backstory.

1. Marguarita Dress by Doucette Duvall.

2. Tilly Fringe Crossbody Bag by Cri de Coeur.

3. Platform Single Strap Quinn Sandal by Stella McCartney.

(necklace- model’s own)

1. Batik Ella Dress by H Fredriksson.

2. Hannah Assymetric Sandal in Royal by Cri de Coeur.

3. Zipper Cuff by Study.

1. Scarf Jacket by Suno.

2. Embossed Python Falabella Shopper by Stella McCartney.

3. Tie Dye Boudoir Top by Bodkin.

The NY Project: Shop the Shoot

Tue, 29 Jun 2010 05:00:00 -0400

The NY Project: Shop the Shoot Look 1 & 2. Eco-fashion shopping does not mandate a complicated matter filled with endless Goggle searches! Not with our Shop the Shoot section, that is! Fall in love with some of Eleanor’s looks from the NY Project…? We thought so. Here are the first two looks. Shop your hearts out!

1. Electric Koolaid Necklace by Lizzie Fortunato Jewels.

2. Suno Skirt.

3. Maia Fluo Wedge Sandal by Stella McCartney.

Striped top is by Study and available at International Playground in New York.

1. Tulia Skirt by Lauren Pierce.

2. Stella Cutout Cage Wedge in Nude by Cri de Coeur.

3. Charlie Foldover Messenger Bag by Cri de Coeur.

Feather Frills.

Mon, 28 Jun 2010 05:00:00 -0400

Feather Frills. Diane Vreeland said, “You gotta have style. It helps you get up in the morning.” We couldn’t agree more and signature style like the one-off feather earring makes a style statement that is as light and fun as the feathers themselves. Sport the Single Om Feather Earring from Alkemie Jewelry whose line is made from reclaimed jewelry. Style tip: wear your hair down in natural summer waves so that the earring doesn’t stand out too much but rather sparks intrigue.